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Web Design Articles

Any developer you talk to has something they are passionate about. Some front end developers are into design, or UX. Some (crazy) backend developers get all jazzed up about databases and Javascript ES6 promises. One of my personal passions as a front end developer is animation. See the Pen SVG scroll drawing by Andy (@andyobrien)… Read More

May 16, 2018

I play a lot of video games. I’ve always loved them and been enamored with their production. I’ve read so many books and articles about how games are made and how they affect our minds. One thing that I know to be true about all good video games, is that the production of the game… Read More

March 13, 2018

What Exactly Is Website Accessibility? Accessibility is a familiar word to most people. We know a lot about accessibility in the physical space, whether it’s elevators, ramps, or handicapped parking spots, but what about accessibility in a virtual space? If you ask people what makes a website accessible, they probably won’t have much of an… Read More

December 29, 2017

For the last 18 years HTTP, also known as hypertext transfer protocol, has been the fundamental building block for all communication over the world wide web.  Its not hard to imagine that the security concerns of the world have changed drastically in the nearly two decades since.  Today HTTP information can be intercepted, read and… Read More

May 9, 2017
meeting constructive critique

In a web design project, there isn’t just one step to be completed and then a website magically appears. Here at Digital Reach, we make custom-built quality websites and try to organize our projects with plenty of communication between us and the client. At each stage, there is an opportunity for feedback that presents itself in… Read More

October 31, 2016

Online Advertising Campaigns Are Built, Not Bought Hello fellow advertisers! Today I will be discussing the three foundations of successful online advertising campaigns: search engine marketing (SEM), search engine optimization (SEO), and landing page optimization (LPO). Each of these “pillars” of line advertising directly affect each other, so I’ll be reviewing how to properly identify… Read More

August 26, 2016
improve SEO

One of the many things we do with our SEO services is improve SEO using images on the site – there are a surprising amount of non-optimized images that we update to make sure that they’re optimized for search. Not only is it important to make sure that the images are compressed for web, it is… Read More

August 11, 2016

Sketch – Web Design in the Post-Adobe World With the fairly recent development of a subscription-based pricing model for Adobe, users have been searching for a new alternative for some critical programs. Adobe Fireworks, primarily a web design tool, was discontinued in 2013, leaving some loyal users shunned (myself included). After discovering Sketch, a professional digital design… Read More

July 18, 2016
Google Web Designer

Google Web Designer, a project launched in 2013, is described as a “free, professional-grade HTML5 authoring tool.” Although it’s been around for almost 3 years now, it’s still in beta mode. In AdWords, as of June 30, 2016, users are no longer able to upload display ads built in Flash, so HTML5 ads are the… Read More

June 30, 2016