Demand Generation: 5 Best Practices that Support SEO
Over the years we’ve worked with some of the most innovative Demand Generation teams across the industry, from the Fortune 100 to savvy pre-IPO marketers. This experience taught us that if you don’t have best practices in place to guide decision-making you risk losing out on high quality leads. It’s just too easy to waste money on strategies that don’t work in a constantly evolving market. That’s why we’ve compiled a list of the best Demand Generation tactics that support SEO. In this ebook, you’ll learn techniques to:
- Optimize your ROI
- Improve your audience targeting
- Constantly update and improve your approach
- Measure your progress against your goals (and your competition!)
While building and maintaining an effective Demand Generation campaign can seem like an enormous task, it is well worth the effort. Studies have shown that inbound leads are 3 to 5 times more likely to become customers than generic outbound leads. Not only that, the leads you create through Demand Generation are cheaper, and they bring back a higher ROI 3x more often than outbound leads.
Are you ready to get the most out of your Demand Generation campaign and maximize your ROI? Download “Demand Generation: The 5 Best Practices That Support SEO” and start reaping the benefits of a focused marketing strategy today!
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