On-Demand Webinar

Using paid media data to support SEO

March 10th, 2020

You’re not just buying ads, you’re buying data. Don’t waste it!

Every time you run paid media advertising, regardless of what platforms you utilize, you’re collecting incredible quantities of highly precise data. You can cross-reference campaigns, geos, and audiences down to the keyword, or even down to the actual search term. With every click, you’re learning a ton about what your target customers care about.

But paid media is only one piece of the digital marketing puzzle. Are these insights making their way back to your SEO team? How about your email marketing campaigns?

 

We’re looking forward to seeing you!

Co-founder and COO Andrew Seidman breaks down the data side of paid media, including:

  • What data you should care about
  • How to improve SEO using paid media data
  • How to improve email using paid media
  • How to attribute success to your paid media, SEO, and email campaigns

Grow your knowledge. watch today.

Meet the host

Andrew Seidman

Head of Operations

Wearer of many hats. Marketing strategist. Data geek. Poker player. In a long-term relationship with tacos.

Upcoming | 07/14/2020 | 9am / 11am / 1pm PT

Nailing SEO KPIs – How To Get (and Prove) Success

SEO is mysterious enough as it is, and KPIs within SEO are no different.In this webinar, we're going to walk through the most important SEO metrics and how to show your company your digital marketing efforts are paying off.
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